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英语翻译The new program at DePaul is one of only four of its kin

来源:学生作业帮 编辑:作业帮 分类:英语作业 时间:2024/07/08 06:35:09
英语翻译
The new program at DePaul is one of only four of its kind in the country,and the first in the Midwest.Southern Methodist University,the University of California at Los Angeles,and Florida State University also offer programs in Hicpanic marketing.Florida State announced last December it would offer the program online as well in the next academic year.Although most schools require that sutdents take Spanish Hispanic culture courses,and marketing separately,these programs combine the tools necessary for Hispanic marketers.DePaul offers courses like Marketing Across Cultures,Commercial Spanish,and an internship with a Hispanic marketer.
Steven Kelly,codirecotor for Kellstadt Marketing Center at Dekalb,says the university`s program is important in Chicago as the city holds a large Hispanic market.Additionally,15 percent of the school`s undergraduates define themselves as hispanic.He says that the major will help the students as well as surrounding businesses." Essentially,the main thing was business people saying,' we can`t get enough poeple who understand the Hispanic culture and know marketing.'" Kelly also hopes that the program will foster student pride in the hispanic culture,as well as help to increase retention rates of Hispanic students.
Both Kelly and Suarez-Hammong believe that this only represents the starting point for a greater academic and professional focus on Hispanic marketing.Suarez-Hammond says that there are many complexities and nuances in the Hispanic market right now that deserve more expertise .she suspects that this will breed more such academic initiatives.Kelly say," In five or 10 years,if a company doesn`t have a Hispanic marketing program it`s being foolish."
新大纲是在德波只有4个国家, 第一、在中西部. 南方卫理公会大学、美国加州大学洛杉矶分校、佛罗里达州立大学也提供节目hicpanic营销. 佛罗里达州在去年十二月宣布将提供网上节目并在下一学年. 虽然大多数学校要求师大西班牙裔文化课程、销分开 这些节目结合必要裔行销工具. 德波课程就像跨文化行销、商业西班牙文、实习与西班牙裔有一手. 史蒂文凯利codirecotorkellstadt营销为中心迪卡、 大学`说是重要的节目内容在芝加哥市举行大型裔市场. 此外,该校15%的本科生`界定自己裔. 他说,大有助于学生以及周边业务. "基本上, 最主要的是商界人士说, ''我们能够笔97%的人知道并了解西班牙文化的营销. '"凯利也希望节目 培养学生的自尊心裔文化,以及有助增加保留率西班牙裔学生. 无论凯利和泽尔-hammong相信这只是一个起点,更是学术和专业着重 西班牙销售. 泽尔-摆式说有许多复杂和微妙的西班牙裔市场现在更值得专长. 她怀疑,这将孕育出更多的学术活动等. 凯利说:"在5至10年内,如果有公司不惜笔``它有一个西班牙裔的行销计画被愚蠢"