英语翻译摘要：包装设计与平面设计的关系是相辅相成的,包装设计不是一般的平面设计,它既是平面设计又区别于一般的平面设计.商

英语翻译
摘要：包装设计与平面设计的关系是相辅相成的,包装设计不是一般的平面设计,它既是平面设计又区别于一般的平面设计.商品包装包含了销售包装设计、运输包装设计、包装工艺设计,所有的包装设计都需要力求实现包装的自然功能与社会功能尽可能完美的优化结合,是一个整体的设计概念.平面设计只是包装视觉传达设计中不可缺少的重要构成部分；不可能用平面设计的观念完成商品包装的整体功能设计.除此之外,平面设计中的文字是包装装潢的重要要素之一.装潢画面可以不用图形,却不能没有文字.包装文字是传递商品信息,表达事物内容的视觉语言,文字醒目、生动是抓住顾客视觉的重要手段,往往起到画龙点睛的作用.而“色彩”可以刺激人的视觉,影响消费者的心理,一件好的包装必须具备良好的视觉性,吸引消费者的注意,这样的包装在任何通路市场、媒体广告、印刷刊物、户外广告都会是一个成功的推销员.

Packaging Design and graphic design is complementary, packaging design is not an ordinary graphic design.It is also distinct from the general graphic design graphic design.Packaging design package includes transportation packaging design, packaging design process.all need to strive to achieve the packaging design packaging functions perfect as possible with the natural functioning of the optimized integration.is an overall design concept.Graphic design packaging Visual Communication Design is an indispensable important component;graphic design concept, with the completion of the overall function of packaging design.In addition, the language is graphic design packaging and decorating one of the important elements.Graphic images can be no decorations, but not writing.Packaging words convey goods and express things as visual language, writing smart,vivid vision is to seize the important means customers often play the role of finishing touch.And "color" can stimulate the visual impact consumer psychology, a good packaging must have a good visual,attract the attention of the consumer, the market access package in any media advertisements, printed publications,outdoor advertising will be a successful salesman.